Vision 365
Join the movement to double global egg consumption by 2032!
What is Vision 365?
Vision 365 is a 10-year plan launched by the WEO to unleash the full potential of eggs by developing the nutritional reputation of the egg on a global scale. With the whole industry’s support, this initiative will enable us to build the reputation of the egg based on scientific fact, positioning eggs as an essential food for health.
Why now?
Nutritionally and economically, the egg has always been unbeatable, and now is the perfect time to promote the power of the egg as an affordable, nutritious, and low impact food source.
As an industry, we are facing a very real and urgent threat. The ideological views of powerful and well-funded activists, multinational food companies, NGOs and food start-ups are building a strong anti-livestock narrative within international United Nations organisations and consumer groups.
We are at a pivotal moment and need organised and coordinated action to protect our future.
What will your support deliver?
The initiative is facilitating a vibrant and growing movement, featuring proactive global communications to promote the nutritional value of the egg and increased outreach to key inter-governmental organisations to inspire progress.
Join us now! Together, let’s make Vision 365 our reality!
Thank you to our Vision 365 Investors
Evolving consumption through egg product innovation
Vision 365: Creating new beliefs to drive egg consumption
Propelling egg consumption in Australia: A story of consumer perceptions
Vision 365 is an unmissable opportunity for all members of the egg industry and associated organisations to unite together and show the world how incredible the egg really is.
To continue delivering Vision 365, we need your support and investment!
Contact the WEO at info@worldeggorganisation.com today to confirm your position as an industry leader and pledge your financial support.